Updated: 18 July 2016

consultant

why: consultants are either doing billable work or searching their next billable client - marketing automation makes it easier to do both simultaneously

benefits: increased visibility to billable clients, greater public awareness, more billable hours and earnings 

how: communicate often, position yourself as an expert in your field by regularly providing helpful information

effort:

  1. post helpful opinions, information or new info, twice a week, MarketFor.me will automate the rest of your marketing
  2. for every potential or current client you meet, ask to add them to your email list - they will be given the option to unsubscribe if they no longer want it
  3. regularly promote the fact that you are on multiple social networks

who: small consulting firms, independent consultants/experts